AAB employees walking with green umbrellas.

Embedded finance teams for fast-growing businesses

Embed flexible finance teams, from bookkeepers to CFOs, tailored to your needs and ready in under two weeks.

Charlie Farmer

Office of the CFO Director

WITH YOU AS YOU SCALE

Whether at Series A or Series F, growth brings unexpected challenges.

Our embedded finance specialists help you build and run finance systems and processes, without committing to a full-time team before you’re ready.

You can flex their support up and down as priorities change and tap into AAB’s wider expertise across tax, compliance and international expansion as you need them.

Build your finance function

BUILD STRONG FOUNDATION FOR GROWTH

Put scalable systems in place | Establish effective billing, payroll and reporting processes, with finance technology that can keep pace as your business grows.
Take control of cash and runway | Understand your burn rate, forecast cash flow and plan when you’ll need to raise again.
Be ready for investor scrutiny | Build reliable financial models, management reports and board information to show performance and support your next funding round.

See how we support your growth

EMBED CAPACITY WHEN YOU NEED IT MOST

Deliver complex projects | Access expertise for system implementations, migrations, automation, audit preparation and transactions.
Support international growth | Navigate multi-entity structures, multiple currencies and more complex reporting as you enter new markets.
Fill gaps and add capacity | Get experienced interim support during recruitment, unexpected absences or periods of increased demand, without committing to permanent headcount.

Find the right finance support

ALWAYS GET THE RIGHT PEOPLE, FOR THE TIME YOU NEED IT

You don’t need to hire full-time before you’re ready.

Our flexible, day-rate model gives you a named specialist embedded in your business, with the skills you need for the time you need them.

Scale support up or down as priorities change, from day-to-day finance to financial control and fundraising forecasts.

So, you can get the right support in place without slow and time-consuming recruitment processes.

Find the right support for your business

ALWAYS GET THE RIGHT PEOPLE, FOR THE TIME YOU NEED IT

FAST, FLEXIBLE SUPPORT

We build and support modern finance functions for every stage of growth. From early-stage startups right through to global behemoths we can get you the right finance expertise in place quickly.

Let's talk

JOIN THE FINOPS FORUM

What to expect?

The FinOps Forum is where the people running finance at the most ambitious startups come to learn, connect, and grow.

Network with finance professionals and operators who get it
Exclusive event invites, roundtables, and co-hosted sessions
Share experiences & expertise with a community that values it

Who’s it for?

This community is for finance and FinOps professionals working inside UK, EU, or US-based startups and scaleups. Whether you’re a solo finance hire or building out a team, you’re welcome here.

Join the FinOps Forum

AAB's expertise in the complex topic of Disguised Remuneration and Employment Related Security legislation allowed the various tax implications of our company share incentive plan to be identified and gain approval from HMRC.

Alan Pearson, Tendek
“We chose AAB because they really understand the challenges of growing a tech-led business. From day one, they’ve been an extension of our management team, offering flexible, hands-on support that aligns perfectly with our culture and values. Their expertise has helped us navigate everything from recruitment to people development, saving us valuable time and ensuring we stay competitive. They’re responsive, professional, and always practical, making HR something we no longer worry about. With AAB’s tailored advice and guidance, we’ve been able to focus on scaling the business while knowing our people strategy is in expert hands.”

Aleks Tomczyk, Founder & Coo, Exizent