Services
Audit & Assurance
External, internal and joint venture audit services
Business Advisory
Management accounts, strategic planning, profit improvement
Corporate Finance
M&A advisory, selling a business, fundraising, valuations, due diligence
Hotel Accounting
Accounting function, automation, daily reconciliations and dashboards, accounts payable
Payroll & Employment
Payroll, global mobility, employee benefits, employment taxes
Private Clients & High Net Worth Individuals
Tax planning & compliance, tax residence and domicile, trust planning
Restructuring & Recovery
Business rescue, liquidations, administrations, insolvency, debt recovery
Sustainable Business & ESG Services
Baseline assessments, materiality assessments, carbon footprint and sustainability reporting
Tax
Corporate tax, customs duty, VAT, R&D, tax investigations, international tax
Virtual Finance
Bespoke service providing real-time information about your business performance
More from AAB
AAB PEOPLE
Full-service people consultancy – human resources, learning and development
AAB WEALTH
Financial planning, cash flow modelling, retirement planning
Sectors
Business Services
Professional services, medical, recruitment and media
Construction & Property
Property developers, construction companies, housebuilders, landlords
Energy
Renewables, clean energy, energy producers, energy transition, exploration and production
Family Business
Specialist support for businesses owned/managed by families
Food & Drink
Food & drink producers, processors, importers, wholesalers and retailers
Industrial
Engineering, manufacturing, aerospace, automotive, shipping, distribution
Leisure, Retail and Hospitality
Fashion, entertainment, activity centres, hoteliers
Not For Profit
Charities, social housing, higher and further education institutions
Public Sector
Government, non-departmental public bodies, health boards, ALEOS
Technology
Software companies, tech start-ups, cybersecurity firms, and AI innovators.
About
AABout Us
Read about AAB
Our Team
Meet the specialists
Careers
Join the AAB team
News
Latest news from across AAB
AABIE
AABIE Charitable iInitiative
Insights
Blogs
Stay informed with cutting-edge news for business growth. Our experts offer industry insights and invaluable advice on accountancy and business strategies.
Case studies
Explore insightful case studies tailored to specific industries, offering invaluable lessons and strategies for success.
Webinars & Events
Engage with dynamic webinars and events tailored to your interests, offering valuable insights and networking opportunities.
AAB Group / Our Team / Lauren Cranna
LinkedIn
Meet the Payroll & Employment team
I generally work with employers of various sizes.
I assist with managing employee benefits packages in place as well as implementation of new packages.
All sectors.
Lauren Cranna is a Employee Benefits Manager. Based in our Glasgow office, Lauren helps to manage employee benefits packages that businesses already have, and also helps companies to implement new packages effectively and smoothly.
“In my opinion, an ideal relationship with a client is where you can communicate openly and clearly which allows you to understand your client’s needs and how they operate. The better you can understand them, the more you can tailor benefit packages which are relevant to them. From me, I think clients are looking for a reliable and efficient service that provides a wealth of knowledge and experience in the employee benefits market. Our performance and efficiency allow us to stand out to clients.”
“What is most satisfying about working with clients is knowing that with your knowledge and expertise, you are providing an invaluable service that allows them to allocate their time and expertise on what they do best. When a client trusts you to manage their employee benefits, you feel a part of their team in their business, which is fantastic.
I also really enjoy working with the rest of the Corporate Benefits team; collaborating together allows for maximum productivity, innovation, ongoing support and perspective. I’m grateful for all the professional connections I’ve made, as they will often lead to opportunities that can help you grow in your career journey.”
“I feel that the fact that AAB is quite daring and disruptive is great for business. These qualities are at the forefront of a company that is forward-thinking, innovative and don’t want to be pigeon-holed as a standard accountancy business – we can do and offer so much more. As someone who is pretty feisty and assertive myself, I feel that these qualities are vital for an exciting and innovative firm.”
“Technology is always evolving, and I encourage the implementation of technology in all areas of the business. This allows us to have more time to focus on the areas requiring hands-on support resulting in the ultimate package for our clients.”
“The world is a different place after COVID19 and most businesses are finding that employees are more interested in the total benefit package, and not just the salary. We tackle this by providing advice, implementation and managing their employee benefits, allowing businesses to attract and retain talent.”
“I am excited to be part of a company who places their employees at the heart of their culture, who continue to support my career development and there is no glass ceiling to what I can achieve.
AAB is ambitious and this shines bright with how far it has come over the last 30 years. I look forward to being part of the journey and for everything that is yet to come!”
“My greatest strengths are my integrity, energy and optimism which is the perfect combination when it comes to working with clients and teammates.”
Case studies Read all case studies